UTM Builder

Build campaign tracking URLs with UTM source, medium, and campaign parameters. Free online URL builder, no signup, instant copy.

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Frequently asked questions

What are UTM parameters?
Tags appended to a URL (utm_source, utm_medium, utm_campaign, utm_term, utm_content) that analytics use to identify traffic sources.
Which UTM fields are required?
Google Analytics requires at minimum utm_source, utm_medium, and utm_campaign. utm_term and utm_content are optional.
Does this store URLs?
No. Everything runs in your browser. Nothing is sent to a server.